Amazon has launched its Prime Now service in Madrid, commencing 20th July.
The service offers some 18,000 products and users can receive their orders in one hour for €5.90 or for free in two hours.
The online retail giant has rolled out the platform to challenge El Corte Inglés' online shopping service, launched at the start of 2016.
Madrid is the fifth city in Europe to offer the Amazon Prime Now service. It has already been launched in Milan, Berlin, London and Paris.
© 2016 European Supermarket Magazine – your source for the latest retail news. Article by Gabriela Guédez. To subscribe to ESM: The European Supermarket Magazine, click here.
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