Mondelēz International has announced a partnership with The Kitchen, a food technology incubator in Israel, to drive the company's aim to unlock growth opportunities in the snacking sector.
The collaboration is led by Mondelēz International’s R&D and SnackFutures teams.
Through the partnership, Mondelēz will gain unparalleled access to one of the world’s leading food-tech ecosystems.
Entrepreneurs associated with The Kitchen will get an opportunity to work in the Mondelēz’s global technical centres, and learn from its technological and commercial expertise.
Innovation Ecosystem
“With over 6,600 active start-up companies and a steady growth year on year, the Israeli innovation ecosystem is one of the most dynamic in the world and we’re thrilled to be part of it,” said Tim Cofer, executive vice-president, and chief growth officer of Mondelēz International.
“We’re looking to collaborate with the best and brightest talent in advancing the future of snacking. We know we don’t have all the answers within our four walls, so we’re on a mission to create an unconventional ecosystem of partners. The collaboration with The Kitchen is another great example of this ecosystem at play.”
The Kitchen invests in technology startups that address global food challenges.
It supports food technology companies that aim to make the global food system more productive, affordable, sustainable, and healthy.
© 2019 European Supermarket Magazine – your source for the latest retail news. Article by Dayeeta Das. Click subscribe to sign up to ESM: European Supermarket Magazine.
